I thought I’d share a few of my favorite presenting tips. Everyone has their own style, and there’s no single “right” way. This isn’t a comprehensive guide, just my personal playbook.
This one’s for the marketing and branding folks out there who are looking to nail their next product naming or company naming project.
The name WHEN is pure genius for a fertility brand. It perfectly captures the essence of the company’s mission to empower individuals with knowledge and proactive choices around their reproductive health.
It was a busy week for brand naming! Here are a few highlights that caught my eye.
I’ve noticed quite a few new names announced the last few days and I figured I’d provide my top-level thoughts on each.
Just yesterday, I commented on the use of numbers in company or brand names. I’m curious what folks think about the new sneaker brand: 741.
This is a classic example of why numbers in company names can be a risky bet. Sure, the “6” meant something at the start. But imagine the awkwardness when prices inevitably went up.
Kohler Energy’s transformation into Rehlko is a masterclass in clever execution.
